Embracing my sweet tooth.

Whoopie Pies

I think I mentioned this before, but my Mother and I are in the process of launching a new side business. She makes the best whoopie pies ever. Period. Seriously. So we're going to try to sell them, we haven't even launched officially and she's already going to be baking 2 orders this weekend! It's pretty exciting. She's a little overwhelmed, since she still has a lot of desktop publishing work to keep up with for our full time business, but with the help of my Father and myself, we're going to pull it off. I'm in charge of all the design, branding, enclosure cards, business cards, labels, website... website?! Yes. Website. Obviously I've done websites before. I keep this one up pretty nicely, I have my photography website, I originally designed our print company website, but it's all been done with very limited web design skills. I'm basically learning Dreamweaver on my own, using books and tutorials. Which is pretty much how I learned graphic design. It's fun. I love it.

Anwyay, so my Mom is also a self-taught designer and since this is mainly her venture, she started the design. Well... we don't always see eye to eye on what looks good. I worked all day yesterday on new designs that I thought would improve the image that we're going for and sent them home with my Dad for her to look at. And she approved!! I'm so excited. She's great at desktop publishing, laying out newsletters, text layouts, I'm better at creative design, photos, logos, things like that. I can't wait to have all of the final pieces printed up and to ship our first orders!!! I am supposed to have everything done by the end of the weekend.

Once we're up and running, I am going to start testing my gluten-free version. THAT is what I'm really excited about. They won't be dairy free, or sugar free, or egg free, or free of anything else for now. Just gluten-free. Eventually I may try to make them more allergy friendly, but let's take it easy in the beginning. I'm hoping to be able to make a batch this weekend, only problem is, I don't have a stand mixer yet! I really need one. I might dip into my vacation fund to buy one since I'll be able to make it up in a few weeks. I don't know, maybe I'll look around online and see if it's on sale anywhere. It's going to take a while to test the recipe and make sure it's consistent before I can start selling them, but I will let you know as soon as they're ready to go out for a test run!!

Comments

Allie said…
hey... would love to see your designs... also - let me know if you have any dreamweaver questions, I taught myself how to use that program as well - and did one adult ed class in brookline - it's pretty easy once you get the hang of it & understand it's quirks....

And PLEASE PLEASE let me be one of your gluten free taste testers!!! :) :)
Jen said…
You know it! I'm about 99% sure I'm going to buy a mixer tomorrow...
Liz said…
What neat news! That photo made my mouth water. Ohhh how I love whoopie pies! Keep us updated on the progress of the g/f versions!

I am 99% sure I will be attending Saturday kickboxing tomorrow!
Lisa said…
Oh my gosh! Jenny, those look amazing! What a great idea! I wish you and your mom the best of luck in your new venture!!!
Jennifer said…
dude- I'll totally buy some if they come out as good as those ones look.
Lynn Barry said…
Best of luck with the venture! HUGS
Allie said…
so.... did you get the mixer? any testing take place? :)

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